Top 9 SEO Agencies Software Companies Trust

Does your software company need more visibility online? The right SEO agency partnership could be your game-changer, especially since the top five organic results capture 67.6% of all clicks. You can’t ignore this competitive edge.

The digital world grows more crowded each day. A top software SEO agency can help you break through the noise with proven ranking and traffic-boosting strategies. Your competitors aren’t standing still – 83% of companies plan to increase their SEO spending. Success means teaming up with experts who know your industry’s unique challenges. Leading software SEO companies deliver real improvements in search visibility, as shown by their work with major brands like Tony Robbins and DoorDash.

Choosing the right partner from available SEO software agencies needs careful thought. While some agencies run detailed campaigns that cover keyword research and technical SEO, others target specific market segments. This piece highlights 9 expert-selected options to guide your decision. Your software product deserves marketing that matches the quality you’ve built into it.

 

1. Mike Khorev

Mike Khorev is a tech-focused SEO specialist with 10 years of experience in SEO, content marketing, and web development. He works as an independent consultant and brings technical knowledge and strategic insights that software companies need in competitive markets.

Mike Khorev key features

Mike stands out from typical SEO agencies by combining technical expertise with marketing strategy.

His service builds on five strategic pillars:

• Evidence-based strategy using analytics to understand search patterns
• AI-powered content optimization designed for modern search tools
• Technical SEO implementation backed by his web development background
• Full-funnel content strategy targeting ideal customers throughout their trip
• Performance tracking through custom dashboards and attribution modeling

Mike’s IT and development background gives him an edge – he can apply technical SEO solutions directly instead of just making recommendations. This hands-on approach lets him build complete marketing funnels, set up tracking systems, and create custom plugins that optimize marketing operations. His core services have SEO strategy development, AI-assisted content marketing, link building, consulting, and technical SEO. Software companies looking for measurable growth can count on Mike to spot and fix bottlenecks that prevent scaling.

Mike Khorev pricing

Mike’s flexible service models start at $3,500 monthly for ongoing SEO and inbound marketing consulting. He creates custom solutions based on specific business needs after the original consultation instead of fixed packages.

His service tiers include:

• Foundation (small businesses): Custom pricing after consultation
• Growth (medium businesses): From $3,500/month
• Enterprise (large organizations): Custom pricing

Each package has expert-led strategy, content optimization, technical SEO execution, and performance tracking. Mike’s pricing sits in the middle range compared to other specialists – striking a balance between affordable solutions and quality results.

Mike Khorev best for

Mike’s services work best for:

1. B2B Software Companies – His expertise helps business-to-business software providers boost digital presence
2. SaaS Providers – Partners with subscription-based software companies to increase MRR through organic traffic
3. IT Services – Improves technology service providers with specialized SEO tactics
4. Startups – Makes emerging tech companies competitive with larger players
5. Technology Firms – Helps businesses developing advanced tech solutions

His success stories show impressive results. Time Doctor scaled to 20,000 monthly trials and reached a seven-figure valuation. BuildFire now gets over 30,000 organic clicks monthly using his strategies.

Mike Khorev location

Mike Khorev runs his business globally. His boutique agency started in 2009 and keeps a small team to provide personal attention. 

 

2. Nine Peaks Media

Nine Peaks Media has grown into an SEO powerhouse since 2009. This agency helps SaaS, software, and technology companies reach first-page Google rankings. Their track record shows remarkable success in boosting tech companies’ organic visibility.

Nine Peaks Media key features

The B2B SaaS SEO Growth Program at Nine Peaks runs on five strategic pillars that create a predictable path to Google’s first page:

• A complete keyword analysis using Google Search Console, SEMrush, and Ahrefs
• Quality website audits that check speed, mobile-friendliness, and crawlability
• Strategic on-site SEO implementation
• Content strategy that matches audience intent
• Systematic link building through targeted campaigns

Results speak for themselves. Google Search Console data shows their clients’ impressions grew by 130–140% in just one year. A marketing automation client saw organic traffic jump by 60% in three months.

Nine Peaks stands out by keeping all work in-house. They never outsource, which helps maintain consistent quality for every client. The core team builds inbound marketing strategies that generate leads, increase sales, and grow monthly recurring revenue (MRR).

Nine Peaks Media pricing

Nine Peaks uses a simple monthly retainer structure. Pricing depends on:

• Project scope and competition level
• Current website performance
• Timeline goals and expectations

Clients typically invest between $3,500 and $10,000 USD per month for 6 to 18 months. This investment covers:

• Backlink acquisition
• Content creation and blog posts
• SEO tools and implementation
• Performance reporting

Projects often start with a 2-month agreement before moving to a 6-month rolling engagement for better planning.

Nine Peaks Media best for

Nine Peaks Media delivers strong results for:

• B2B SaaS companies that rely on SEO as a primary lead source
• Software and technology firms aiming to scale annual recurring revenue past seven figures
• Cybersecurity companies and IT service providers
• Businesses that need regional targeting for international operations
• Companies recovering from Google penalties or deindexing

Brands like MobLab, Deepwatch, Moosend, and Exact Payments have seen success with Nine Peaks. They’ve helped more than 60 brands in 16 countries reach first-page rankings worldwide.

Nine Peaks Media location

Nine Peaks Media is headquartered globally.

 

3. Seer Interactive

Seer Interactive has grown from its 2002 founding into an analytics-driven marketing powerhouse. The Philadelphia-based agency serves everyone from startups to Fortune 500 companies. They blend expert consulting with deep data analysis to deliver results in SEO, paid media, analytics, and creative services.

Seer Interactive key features

Seer bases its approach on analytical insights designed to drive measurable business outcomes:

• Proprietary technology platform: SeerSignals (also called Supernova), a cloud-based platform that connects paid and organic search data for faster insights
• Strong performance metrics: a 97% client retention rate and a 71 Net Promoter Score (NPS), above the industry average of 60
• Massive data advantage: 8.2 billion rows of SERP data used to inform strategy
• B Corporation certification: shows commitment to positive social and environmental impact

Seer avoids one-size-fits-all approaches. The team conducts deep audience research and resolves optimization issues before building detailed SEO roadmaps. This strategy helped Adaptive Insights achieve a 122% increase in organic sessions and a 34% year-over-year increase in organic conversions. The agency also offers specialized solutions like site migrations, content pruning, and critical-issues audits to tackle technical challenges. One client saw a 23% year-over-year traffic increase through content pruning. Their SEO consulting includes enterprise programs and maintenance partnerships for teams with limited internal resources.

Seer Interactive pricing

Seer positions itself in the premium tier, with typical rates including:

• Average hourly rates: $200–$300/hour
• Minimum project size: $10,000+
• Most common project range: $10,000–$49,999
• Cost rating: 1.5/5 (suggesting higher-end pricing)

Many clients consider the higher investment worthwhile due to Seer’s analytics-first approach. They also offer flexible consulting retainers and specialized technical SEO services depending on client needs.

Seer Interactive best for

Seer Interactive is a strong fit for:

• Enterprise and multi-unit businesses that need analytics-driven insights
• Software companies with aggressive growth KPIs
• Healthcare organizations seeking sophisticated SEO strategy
• Financial institutions requiring compliance-minded digital marketing
• SaaS providers that want performance marketing expertise

Their client roster includes Autodesk, Time, Drexel University, Baptist Health, American Family Insurance, and Intuit.

Seer Interactive location

Seer is headquartered at 1033 North 2nd Street, Philadelphia, Pennsylvania. The agency has 201–500 team members and supports both in-office and remote work across the United States. Founder Wil Reynolds remains a well-known keynote speaker in digital marketing. Seer’s culture emphasizes values like “uplifting others,” “committing to the truth,” “challenging ego,” and “striving to be better than yesterday.”

 

4. Victorious

Victorious is an award-winning SEO agency recognized as a top performer in the digital marketing space. The San Francisco-based company shifted to focus exclusively on SEO in 2016, helping it build deep specialization for software companies and other businesses aiming to improve search visibility.

Victorious key features

Victorious stands out with a values-driven approach to optimization:

• Specialized expertise: each team member brings deep SEO experience, making every point of contact a subject matter expert
• Full service support: SEO, content, web development, and strategic account management work together to improve organic performance
• Award-winning results: named Global SEO Agency of the Year and US SEO Agency of the Year shortly after focusing exclusively on SEO
• Data-backed methodology: delivers consistent outcomes across different industries and challenges

Victorious also goes beyond traditional SEO by providing technical recommendations to improve user experience. They implement content designed to rank faster and address obstacles uncovered during site evaluations.

Victorious pricing

Victorious keeps pricing relatively straightforward based on scope:

• Starting point: $2,500 per month
• Average investment: $3,500–$5,500 per month
• Advanced campaigns: $5,000–$20,000 per month for larger, goal-driven programs

Pricing varies based on backlinks, content requirements, and the number of pages targeted. Many clients start with smaller budgets, then increase investment after seeing ROI—often within six months.

Victorious best for

Victorious performs especially well for:

• AI companies
• SaaS providers
• Finance and fintech brands
• E-commerce businesses
• Technology firms and IT solution providers

They also support B2B, enterprise, and multi-location businesses. BioDuro is a notable example, where Victorious helped them outrank companies 3–10x their size. Sterling saw a 1,100% increase in organic traffic, with keyword rankings jumping from positions 50–60 to #1 for a high-value target keyword.

Victorious location

Victorious is headquartered at 548 Market St #41895, San Francisco, CA 94104. They operate with a distributed team across the United States, serving clients nationwide. Founded in 2013, Victorious has grown to 50–249 team members. Their culture emphasizes results, continuous learning, and data-driven decision-making.

 

5. ESA Digital

ESA Digital is an award-winning international SEO agency serving SaaS and tech brands from its London base. Their team of Google Trainers has helped scale 60+ tech companies by 6–10x across the US, LATAM, MENA, and Europe.

ESA Digital key features

ESA Digital is known for its tech-centric approach to SEO:

• A 33-step CVJ marketing strategy designed to build sustainable month-over-month revenue growth
• A test-driven approach, running roughly 10 hypotheses weekly to acquire, engage, and retain customers
• Google Campus alumni status, offering access to startup growth strategies and industry connections
• Global SEO services for Google and Bing, plus GEO services for AI platforms like ChatGPT, Perplexity, and Claude

Their founders also built credibility through previous success—Smartsub (their generative AI product for Google Ads) ranked among the Top 10 MarTech Startups of Central Europe in 2019.

ESA Digital pricing

ESA Digital offers three clear monthly tiers:

• Small: $5,000/month (projected 10–15% monthly organic traffic growth), includes 4 blog articles and 4 guest posts
• Medium: $7,500/month (projected 20–30% monthly organic traffic growth), includes 5 blog articles and 7 guest posts
• Large: $15,000/month (projected 40–60% monthly organic traffic growth), includes 10 blog articles and 14 guest posts

Results compound over time: the Small plan targets 50–55% more leads in 6 months, Medium targets 70–100%, and Large targets 140–200%.

ESA Digital best for

ESA Digital works best for:

• AI startups expanding into new markets
• SaaS and tech companies aiming to dominate their category
• Funded scaleups and public tech companies growing globally
• E-commerce brands pursuing substantial growth

They report helping five e-commerce brands become million-dollar businesses, and four startups raise funding after working with them.

ESA Digital location

ESA Digital is headquartered at 71–75 Shelton Street, London WC2H 9JQ. They operate remotely with team members across 10+ countries and four time zones.

 

6. Editorial.Link

Editorial.Link provides premium backlinks to software companies and has served 500+ global brands with high-quality editorial placements.

Editorial.Link key features

The agency differentiates itself through:

• White-hat techniques only (no link farms, PBNs, or low-quality sources)
• Premium website connections, with links from trusted sites averaging DR 67
• Custom strategy development tailored to each client
• No upfront fees (payment after link delivery)
• Link pre-approval before placement

They also offer a trial backlink option with no contractual obligations. Editorial.Link includes a 6-month replacement or restoration guarantee if a link disappears, and each client works with a dedicated account manager.

Editorial.Link pricing

Editorial.Link offers flexible packages:

• 5 backlinks: $1,750 (about $350 per link)
• 20 backlinks: $6,000 (lower per-link cost)
• 50 backlinks: $15,000 (about $300 per link)

Pricing is not affected by Domain Rating (DR): DR80 and DR60 links cost the same. Agencies can receive discounts for bulk orders.

Editorial.Link best for

Editorial.Link is best for:

• SaaS brands needing editorial link insertions
• Marketing agencies seeking white-label link building
• Businesses that want link pre-approval
• Companies that prefer post-delivery payment
• Organizations wanting link replacement guarantees

Notable clients include NordVPN, Belkins, and PandaDoc.

Editorial.Link location

Editorial.Link operates from:

• St. Petersburg, Florida (7901 4th St N, St Petersburg, FL 33702)
• Tallinn, Estonia (Vesivärava 50, Tallinn 10152)

Founded in 2020, the company has 11–50 team members and holds 5/5 ratings on both Clutch and G2.

 

7. The SEO Works

The SEO Works, based in Sheffield, has become one of the UK’s top digital marketing agencies over the past decade. Their award-winning team focuses on real business growth rather than vanity metrics.

The SEO Works key features

The SEO Works is known for an analytical methodology refined through years of experience. Their core team includes:

• Content managers and link builders
• Brand management specialists
• Web technicians and online marketers

Transparency is central to their approach. Clients receive detailed monthly reports showing completed work and measurable outcomes. They also provide PPC, digital PR, web design, and social media marketing. For software companies, their technical SEO support includes schema markup, internal linking optimization, and site speed improvements.

The SEO Works pricing

The SEO Works is typically structured across tiers (exact figures vary by source). Some sources mention packages starting from £1,000 per month.

The SEO Works best for

They support businesses across:

• Software and technology
• E-commerce
• Finance and healthcare
• Automotive
• Real estate

Their local SEO expertise is particularly useful for businesses targeting specific geographic regions.

The SEO Works location

Headquarters: Fountain Precinct, Balm Green, Sheffield S1 2JA, with additional offices in London and Leeds. The team has 51–200 employees and operates Monday to Friday, 8:00 AM to 5:00 PM.

 

8. Big Leap

Big Leap has been a trusted digital marketing agency since 2008. They focus on long-term, sustainable growth and are known for eco-friendly marketing practices.

Big Leap key features

Big Leap differentiates itself through:

• Thorough research and alignment before taking on clients
• Strong tooling and data ownership (clients retain all data)
• Fully custom campaigns rather than templates
• A reported 95% client retention rate
• 15+ years of building tailored SEM solutions

Their philosophy emphasizes integration—each service supports the others for stronger results. They take a human-centered approach to AI, using it for technical SEO, analysis, and content development support.

Big Leap pricing

Big Leap typically offers:

• Project-based work: $5,000–$50,000 depending on scope
• Monthly retainers: $5,000–$50,000 per month (with many results starting around $5,000–$6,000/month)

The first month often focuses on analysis (keywords, competitors, audits, analytics), followed by execution and reporting in subsequent months.

Big Leap best for

Big Leap is a strong fit for companies needing:

• Sustainable, eco-friendly growth strategies
• Long-term customer acquisition systems
• Marketing automation integration
• Reputation management
• Conversion rate optimization

Big Leap location

Big Leap is headquartered at 4101 N Thanksgiving Way, Suite 175, Lehi, UT. They operate Monday through Friday, 9:00 AM to 5:00 PM, with 51–200 employees.

 

9. uSERP

Comparison Table

Agency Name	Location	Team Size	Starting Price	Key Focus Areas	Notable Results/Clients
Mike Khorev	Global	Small team	$3,500/month	B2B Software, SaaS, IT Services	Time Doctor (20,000 monthly trials), BuildFire (30,000 organic clicks)
Nine Peaks Media	Global	11-50	$3,500/month	SaaS, Software, Tech Companies	130-140% impression improvement, 60+ brands in 16 countries
Seer Interactive	Philadelphia, USA	201-500	$10,000+	Enterprise SEO, Healthcare, Finance	97% client retention rate, Autodesk, Time, Intuit
Victorious	San Francisco, USA	50-249	$2,500/month	AI, SaaS, Fintech, Ecommerce	BioDuro, Sterling (1,100% organic traffic increase)
ESA Digital	London, UK	Under 10	$5,000/month	AI Startups, SaaS, Tech Companies	Scaled 60+ tech companies 6-10X
Editorial.Link	St. Petersburg, USA & Tallinn, Estonia	11-50	$1,750/5 links	Link Building for Software Companies	NordVPN, Belkins, PandaDoc
The SEO Works	Sheffield, UK	51-200	£1,000/month	Software, Ecommerce, Finance	Not mentioned
Big Leap	Lehi, Utah, USA	51-200	$5,000/month	Organic Growth, Marketing Automation	95% client retention rate
uSERP	Lone Tree, Colorado, USA	50-249	$5,000/month	Link Building, Content Production	Monday.com, Robinhood, Binance

 

Conclusion

The right SEO agency can make a huge difference in your software company’s digital success. These nine agencies each bring unique advantages based on what you need and can afford. You’ll find everything from boutique specialists like Mike Khorev to enterprise giants like Seer Interactive. Your growth goals should drive your choice. Editorial.Link and uSERP excel at specialized link building. Nine Peaks Media and Victorious might be better fits if you want complete SEO strategies. Your budget will play a vital role – monthly costs range from $2,500 to $15,000+, which reflects each agency’s team size, expertise, and service depth. Location doesn’t matter as much anymore. Most agencies now work with distributed teams across time zones and serve clients worldwide without compromising quality. Each agency’s culture and communication style varies though – something you should think about during selection. Client retention rates tell the real story of agency effectiveness. Seer Interactive and Big Leap both keep 95% of their clients, which shows consistent satisfaction. Case studies with real numbers prove what’s possible – like Sterling’s 1,100% organic traffic boost through Victorious. Set up meetings with your top picks before deciding. Ask them about their work with software companies like yours. They should show specific results from your industry. Look at how they handle reporting and measure success. SEO takes time to show results. Great partnerships grow stronger as agencies learn your business’s unique aspects and fine-tune their approach. Patience combined with steady work brings the best outcomes. Quality software needs matching visibility. A good SEO partner helps you turn search engines into powerful tools that bring in new customers and drive growth.

 

Key Takeaways

Selecting the right SEO agency can transform your software company’s digital presence, with 67.6% of clicks going to the top five organic results making visibility crucial for competitive advantage.

• Budget ranges vary significantly: Monthly investments span $2,500-$15,000+, with most quality agencies starting around $3,500-$5,000 for comprehensive SEO services.
• Specialization matters more than size: Boutique agencies like Mike Khorev often deliver better results for software companies than large generalist firms.
• Client retention rates indicate quality: Agencies with 95%+ retention rates (like Seer Interactive and Big Leap) demonstrate consistent value delivery.
• Geographic location is less important: Most top agencies now operate with distributed teams, allowing global service delivery regardless of headquarters location.
• Results take time but can be dramatic: Case studies show 1,100% organic traffic increases and 130-140% impression improvements within 6-18 months of engagement.

The key to success lies in matching your specific needs – whether technical SEO, link building, or comprehensive strategy – with an agency’s proven expertise in the software industry. Schedule consultations with multiple contenders to assess cultural fit and approach alignment before committing to long-term partnerships.

 

FAQs

Q1. How long does it typically take to see results from SEO efforts for a software company?

While results can vary, most software companies start seeing noticeable improvements in organic traffic and rankings within 3-6 months of implementing a comprehensive SEO strategy. However, significant results often take 6-12 months or longer, depending on factors like competition and the current state of your website.

Q2. What are some key SEO metrics software companies should focus on?

Important SEO metrics for software companies include organic traffic growth, keyword rankings for target terms, conversion rates from organic search, backlink quality and quantity, and page load speed. Additionally, tracking metrics specific to your business goals, such as demo requests or free trial sign-ups from organic search, is crucial.

Q3. How much should a software company budget for SEO services?

Most quality SEO agencies specializing in software companies have starting prices ranging from $3,500 to $5,000 per month for comprehensive services. However, budgets can vary widely based on company size, goals, and the scope of work required. Some agencies offer more premium services starting at $10,000+ per month.

Q4. Is it better to hire an in-house SEO team or work with an agency for a software company?

The decision depends on your company’s specific needs and resources. Agencies often provide access to diverse expertise and tools without the overhead of full-time employees. However, an in-house team may offer deeper integration with your product and company culture. Many software companies find success with a hybrid approach, combining internal resources with agency expertise.

Q5. How can software companies balance technical SEO with content creation in their strategy?

A successful SEO strategy for software companies should integrate both technical optimization and high-quality content creation. Technical SEO ensures your site is crawlable, fast, and structured properly for search engines. Content creation helps target relevant keywords, showcase expertise, and engage potential customers. Ideally, your strategy should allocate resources to both areas, with the exact balance depending on your current site health and content needs.