Tag: facebook


Quick Social Media Marketing Checklist: A Comprehensive Guide to Key Terms, Goals, and Mistakes to Avoid

 Social Media Social media often refers to social networking platforms which organize the sharing of ideas and communication. These platforms focus on building Internet-based social communities. Users sometimes access social media via desktop computers, though most activity today happens on mobile devices (e.g., smart phones and tablets). As more users interact with a social media network, the platform grows and becomes more powerful. Using social media users and brands create, share, and participate in highly relevant discussions.   Social Media Marketing Social Media Marketing can be an effective strategy for businesses of......

Continue Reading


Top 8 Social Media Marketing Tools in 2020

Social media marketing has become very competitive and saturated in the past half decade or so. Thankfully, there are now various social media marketing tools that can help us get ahead, with various functions. Here, we will discuss 8 of the best social media marketing tools available, as well as how you can implement them in your digital marketing strategy. Let us begin.   1. Audiense Insights Site: https://audiense.com Pricing: starting from $696/month What it does: A key aspect of any marketing is about understanding your audience. If you can understand what your customers......

Continue Reading


Beginner's Guide: Setting Up Google Ads and Facebook Retargeting

The term “retargeting” has been the buzzword of the digital marketing world in recent years. You might have heard all the praises: extremely high ROI, incredible conversion rate, and there are even marketers that swore by retargeting as the most effective advertising method nowadays. However, what is retargeting? In this guide, we will discuss the basics of retargeting, and how to easily set up your retargeting campaign in no time at all.   What is Retargeting? First, we should clarify the common misconception regarding retargeting and remarketing. Although they are related to......

Continue Reading