As the internet evolves, digital marketing is becoming increasingly complex. More than 80% of people use the internet to find products and services before making an actual purchase. Whether you have a string of successful programs under your belt, or you’re steering the ship on a promising new software company, choosing the right online marketing strategy for your company is going to be crucial over the coming years.   Building 7-Figure Companies With SEO Learn how founders, CEOs, execs and thought leaders use SEO and Content Marketing to grow B2B, SaaS, technology and startup companies from zero to 7 and 8-figure revenue. How Incapsula Doubles Their Business Year Over Year With SEO, Content Marketing and CRO Content Marketing and SEO are the main customer acquisition channels that helped Incapsula achieve: Market Capitalization: $1.5 billion Protects: 5,000,000+ websites #1 customer acquisition channel: Content Marketing and SEO Year over year growth: 100% Learn more How Content Marketing and SEO Helped BuildFire Become a 7-Figure ARR SaaS Company Content marketing, the first page rankings on Google and SEO helped BuildFire to grow to where they are at right now: Revenue: 7 Figure Company Customers: 1000, Powering over 10,000+ apps in the App Store Main customer acquisition channel: organic SEO Organic Traffic: 140,000 visitors/month Learn more How SEO Helped Time Doctor Become a 7 Figure SaaS Company and Generate 20,000 Trials Per Month SEO and content marketing are the only lead generation channels for Time Doctor and helped them to generate: Revenue: 7 Figure Company Customer Acquisition: 20,000 trials/month, 7000 customers/month Main customer acquisition channel: organic SEO Revenue growth: 10% MoM Learn more   A recent Fronetics survey in 2017 found that 62% of B2B buyers relied on the internet as a core resource when searching for new business solutions. A good digital marketing plan links your clients to your offering through social media, … Continue reading 7 Effective Digital Marketing Strategies for Software Companies